2023

one Magazin
December 2023
Responsibility
Lekkerland
A good deed with tradition
Every December, Works Council Chairwoman Yvonne Zoske-Albrecht collects donations for a children's hospice at the Lekkerland logistics centre in Hamburg - and many colleagues take part.
Christmas greetings
Bockwurst or roast?
What are our Management Board members eating for Christmas? Will it be accompanied by classical music or hard rock? And where will they be celebrating this year? We have the answers from the Management Board members themselves - here in the Christmas edition of our film series "Frankly speaking".
Service
Most popular Christmas products
Every year again
Christmas is a traditional time for many people. Those who prefer a less contemplative holiday and want to escape the grim weather are often drawn to the sun on the days around the turn of the year. We took a look at which products and destinations are in particularly high demand at REWE Group in December.
Responsibility
A heart for children
When everyone helps, great things can happen
The "Ein Herz für Kinder" gala on the second Saturday of Advent live on ZDF attracted millions of viewers - and a star-studded line-up to the TV studio. Among the celebrities on the red carpet: a delegation of charitable nahkauf retailers.
Responsibility
Billa
Projects for a better future
Educational opportunities for disadvantaged children and a home for dogs: two examples of Billa's social commitment in Austria and Bulgaria
Responsibility
PENNY International
For mothers, children and lifesavers
REWE Group is also committed to social issues internationally. Three examples from PENNY, in Hungary, Italy and Romania, demonstrate this impressively.
Responsibility
Christmas dinner for the needy
"That really touched me"
Once again this year, REWE Group invited around 800 people in need to a Christmas dinner in the ballroom of Cologne's traditional Gürzenich venue. Among them: employees who actively helped to make the party unforgettable for the guests. But it was also unforgettable for them, as five colleagues tell us.
Responsibility
MyAbility programme
"Talents with severe disabilities are simply talents"
The REWE Group participates in myAbility Talent, which provides internships in companies for young academics with severe disabilities. Charlotte Ehl, who brings interested departments and potential interns together, knows what the programme is all about, how to break down inhibitions and why doorsteps are not really a problem.
Strategy
REWE Management Academy
Closing in the Wolkenburg
Around 100 participants attended the presentation of certificates to this year's graduates of the REWE Academy senior managers.
Responsibility
DER Travel and Tourism Foundation
With fur noses against rhino poachers
In South Africa, wildlife sniffer dogs not only sniff out horn or ivory, but also firearms and ammunition. The DER Travel and Tourism Foundation supports this project. We asked Kathrin Sommer, Sustainability Manager at DER Travel and Tourism Group, and ETW Conservation Manager Lourens Leeuwner - he works with the dogs on site.
Work & Life
Who's coming, who's going
Personnel in December
Egle Juzenaite completes the top women's trio in Lithuania. Achim Scherle is moving up at Wilhelm Brandenburg and REWE Logistics is getting reinforcements. Read this and more in this month's personnel news.
Responsibility
REWE clears jersey
Home game in the name of human rights
For International Human Rights Day on 10 December, REWE has once again dispensed with the logo presence on the jerseys of the 1. FC Köln players. Background: the motto of the FC's season partnership with Amnesty International "ZesammeFürMenschen".
Responsibility
Human Rights Day
"Employees play a key role"
Since 1 January 2023, we have been legally obliged by the German Supply Chain Due Diligence Act (LkSG) to strengthen human rights and prevent their violation. In this interview, our Human Rights Officer Nicola Tanaskovic explains how we are structurally implementing the new law at REWE Group, what results and challenges we can look back on after one year and why employees play an important role in this.
Responsibility
Aid for Haiti
"You only get a chance like this once in a lifetime"
Since 2016, Kindernothilfe Haiti has been awarding study scholarships to talented graduates of the Collège Véréna, which are funded by REWE Group donations. Johanne, Leonardo and Maurice were among the first scholarship recipients, and all three are now looking to the future with confidence - their own and that of their country.
Responsibility
Pride Index
REWE Group once again recognised as an LGBTIQ+-friendly employer
REWE Group is one of the most LGBTIQ+-friendly companies in Germany. This is confirmed by the "Pride Index" awarded by the Uhlala Group for the fifth time. We were able to improve significantly compared to the previous year.
Responsibility
Toom and Little Home e.V.
Winter care packages for the homeless
Since 2018, toom has been supporting the Little Home e.V. association in building mini-homes for homeless people. Especially now, when it is dark and dreary outside, the residents of the Little Homes are happy to receive little things that are decorative and useful, such as cushions, blankets or torches. toom is therefore donating 40 care packages to Little Home.
one Weekly Win
These are the winners of the last weekly wins!
Find out who has won a tasting pack from Friday's Organic Bakery.
Responsibility
BILLA Bulgaria
Reading devices for blind students
Billa Bulgaria continues its social commitment to support blind people in Bulgaria and donates portable reading devices to visually impaired young students.
Work & Life
REWE Group jubilarians
From toom to Travel and Tourism: 5,230 years of service honoured
If that's not a positive record: all those celebrating anniversaries at REWE Group's Central locations totalled 5,230 years of service - more than ever before. The reason for this record is a welcome innovation: for the first time, colleagues from toom were also honoured at the end of November in Cologne's Wolkenburg.
Responsibility
Charity
Good for society - and your own health
This December, our "Charity" series once again presents examples of corporate social commitment from Business Areas, departments and individual employees. At the start of the series, we shed light on why doing good on a voluntary basis is good for everyone.
Strategy
30 years of BILLA Slovakia
"Together we have managed to shape this place"
From zero to 165 shops - that's the impressive result of 30 years of BILLA in Slovakia. The employees made it possible. one spoke to some of the pioneers.
Strategy
DER Travel and Tourism travel trends
"The best summer we've ever had!"
Inflation, rising interest rates, wars and conflicts: despite this - or perhaps because of it - many people in Germany are in a travelling mood. DER Travel and Tourism reports immense demand. The fact that our tour operators are selling so well may also be due to the fact that they are extremely attuned to the needs of their guests. Dr Ingo Burmester, CEO Central Europe DER Travel and Tourism Group, tells us how, and with what travel surprises.
Strategy
On the road to success
Pick&Go: New markets for Hamburg and Düsseldorf
In the coming months, three more stores will launch autonomous check-out facilities. The REWE innovation project is also being celebrated at an international level: This year's "Future of European Commerce Award" goes to REWE Pick&Go in the "Digitalisation" category.

one Magazin
November 2023
Work & Life
Award for REWE Group
Award for employee support
REWE Group has received the Otto Heinemann Prize for its commitment to reconciling work and family life. In particular, the award, which was presented at the Berlin Care Conference, recognised the comprehensive services we offer our employees to support them with the multiple burdens of work and caring for family members.
Jubilees in December
Congratulations!
These are the people celebrating in December.
Strategy
retailers
"We are swimming well"
The nahkauf retailers said goodbye to an extremely challenging old year with a new record and were already looking forward to an anniversary in the new year.
Responsibility
REWE Group Star
"Encouraging a rethink"
From shopping trolleys to greenhouses or household rubbish to trendy bags: The winning teams of the eleventh edition of the REWE Group Star competition for young talent were true quick-change artists in terms of Sustainability.
Responsibility
Study
Trend towards more sustainable products continues unabated
How have consumers' preferences and purchasing behaviour with regard to more sustainable food developed in the face of successive crises? A joint study by REWE Group, GfK Consumer Panel Services and the German Sustainability Award Foundation has investigated this question. The results give cause for long-term confidence.
Strategy
Meiers World Tours
Concept store for long-distance travel
A new travel agency in times of increasing digitalisation - does that go together? Absolutely, because both are very popular with guests, according to the experience of our colleagues at DER Travel and Tourism. They have just opened a Meiers Weltreisen concept store in southern Germany. Head of Sales Andreas Heimann explains what it's all about.
Strategy
Sponsoring
PENNY supermarket in the "Promi Big Brother" house
In the "Promi Big Brother" house, the residents stock up on groceries at the PENNY supermarket and thus provide entertaining entertainment.
Responsibility
Distinction
Daniela Büchel receives the B.A.U.M. Environmental and Sustainability Award
B.A.U.M., the network for sustainable business, has honoured our board member Dr Daniela Büchel with the Environmental and Sustainability Award in the large companies category for her many years of commitment to greater sustainability in retail.
Industry
Dispenser with 23 organic items
REWE tests unpackaged station
Fill, weigh, done - at the unpackaged station at REWE Istas in Cologne-Rodenkirchen and in ten other REWE stores, customers can now easily buy pasta, muesli and many other products in their own containers. We'll tell you how it works.
Responsibility
DER Travel and Tourism Foundation
Over 50,000 euros collected for Rhodes
At the beginning of August, DER Travel and Tourism called for donations for Rhodes. Over 50,000 euros have now been handed over to support the people affected by the forest fires.
Industry
German Trade Award
"This prize is yours!"
REWE Group won the "Industry Oscar" at the German Retail Congress in Berlin on 15 November with the German Retail Award. CEO Lionel Souque accepted the award - and honoured the performance of his employees on stage.
Strategy
Campaign
PENNY gives children a voice
"Let's make children and young people's voices heard together" - this is the message of the PENNY film in the run-up to Christmas. The film "The Kids", which is being shown on social media and in cinemas, is the centrepiece of this year's PENNY attitude campaign.
Work & Life
REWE market day
Switched from the passenger seat to the driver's seat
Market day at REWE Dreysse: Two teams from the head office took over two supermarkets in the Siegerland region for a full day. Their conclusion: exciting, instructive and team-building.
Strategy
Step up kick-off
"I'm looking forward to it!"
Crises, A.I., labour shortages: the (working) world is changing - and we are changing with it. REWE Group sees the many challenges of today as an opportunity for tomorrow and is responding to them by further developing our culture of cooperation and leadership. In this interview, People Director Daniela Büchel tells us why it was time for this cultural initiative called Step up, how it helps us as a company and what measures we can use to achieve a new way of working together.
Responsibility
REWE Group dialogue forum
"The answer must be the WE."
Pandemic, Ukraine war, inflation, Middle East conflict, climate crisis - the world is in a permanent multidimensional crisis. In such an unstable global situation, what is the state of Sustainability in society on the one hand and at REWE Group in particular? We explored this question at this year's digital dialogue forum.
Films and co. in November
Unusually Irish
For some years now, Ireland has been developing its own luminosity on the big screen. Irishman Daryl McCormack is an absolute discovery. He delivers a suspenseful piece in the thriller "The Lesson". The title heroine in "The Quiet Girl" is idyllically quiet, but also mysterious. If you need a full load of German humour to balance things out, you should stick to Das Erste in November, where Loriot fever will break out on the occasion of his 100th birthday.
Strategy
Works Council meeting 2023
Well positioned for future topics
Looking ahead in the face of crises - that can work. The works councils of REWE Markt GmbH and PENNY Markt GmbH are convinced of this. After all, there are a number of challenges to tackle: from the shortage of skilled workers to digitalisation. How this can be achieved was one of the central topics of the works council meeting in Willingen.
Responsibility
Aid for Haiti
The unique luck of jumping into a pool
Two weeks without fear and violence - what sounds natural to us is the exception for people in Haiti. Kindernothilfe Haiti therefore organised a "Camp of Smiles" for the children - with our help, among others.
Work & Life
PENNY graduation ceremony
A day with radiance
On 10 October, PENNY hosted a big graduation ceremony at Phantasialand Brühl. Around 250 graduates from training and further education were ceremoniously honoured.
People
Personal details
Who's coming, who's going
The Central Unit for Sustainability is pleased to welcome a prominent new member of staff. Arnd Riehl is moving from Slovakia to Vienna. REWE e-commerce announces a new addition to its management team. Read this and more in this month's personnel news.
Sustainability
REWE Group's agricultural competence centre online with its own website
Climate change, greater animal welfare and the preservation of family-run farms: the challenges facing domestic agriculture are immense. In the Competence Centre for Agriculture, all players in the supply chain work together on possible solutions, including experts from agriculture, science, production and REWE Group.
Entertainment
Films and co. in December
Old wise masters
At this year's Cannes Film Festival, three wise old masters of cinema competed for the Palme d'Or, whose films are not only instantly recognisable by their signature style, but also by the power of their content. Ken Loach, Wim Wenders and Martin Scorsese. We introduce them.
Display
The new EMSA TRAVEL MUG
Now nothing stands in the way of enjoying a drink while travelling: the EMSA TRAVEL MUG with the new comfort screw cap for easier opening is 100% leak-proof and protects the environment. Try it now risk-free: with a money-back guarantee!
People
Jubilees in November
Congratulations!
These are the jubilarians in November.

October 2023
Thema des Monats 10 Jahre Lieferservice
Strategy
World Vegan Day
More and more people are open to plant-based alternatives
In a recent GfK survey commissioned by REWE to mark World Vegan Day on 1 November, 57.5 per cent said they had already bought these products. And more importantly, just under 27 per cent said that they replace animal products with plant-based alternatives several times a week.
REWE and nahkauf
1.130 tonnes of food for the food banks
Support that is urgently needed: The food banks in Germany receive over 1,130 tonnes of long-life food - thanks to the "Gemeinsam Teller füllen" (Filling plates together) campaign by REWE and nahkauf. For a fortnight, our stores across Germany called on customers to donate six selected items to the food bank in their local community.
Work & Life
REWEformer entrepreneurial children
40 Kaufleutekinder on tour
Two years ago, the sons and daughters of our retailers founded the REWEformer Entrepreneurial Children's Network, R.U.N. for short, under the direction of the Communication Retailers division.
Industry
Lekkerland and Ionity
Fast charging, smart shopping
Quickly fill up your car with electricity while the driver and passengers enjoy a bite to eat: Ionity and Lekkerland are making it possible in a new fast-charging park.
Strategy
Festival season
PENNY draws a positive balance
Even though the Festival Playground does not take place until mid-November (10-13-11), the festival season has already been a complete success for PENNY.
People
Flood helper Timo Feld
Giving up is not an option
Two years after the flood disaster on the Ahr, much has already been achieved, also thanks to donations from our colleagues at REWE Group. Nevertheless, much remains to be done. Timo Feld knows exactly what is missing and how we can all help.
Display
The perfect hot air fryer
With the Ultra Fry Digital hot air fryer from Tefal, simple, crispy and above all healthy recipes are guaranteed to succeed: thanks to 8 automatic cooking programmes, using it is more intuitive than ever before. One appliance - for unlimited recipe variety!
Work & Life
Successful young talent
toom celebrates graduates
Almost 200 young people have successfully completed their training at toom this year. This is traditionally celebrated - and also that they will all remain loyal to the company in the future.
Advertorial
From RANA with Amore: Simply try & fall in love.
Freshly selected ingredients for a truly authentic flavour, with a rich filling and a unique creaminess: whether tortelloni filled with porcini mushrooms or with basil pesto - Italy's most popular fresh pasta has the right variant for every occasion.
Work & Life
New trainees
Welcome, you 4,666!
All on board: whether in the store, in administration or logistics, whether REWE, Travel and Tourism or Lekkerland. We welcomed a total of 4,666 new trainees in all areas of our company. This means that we are currently training a total of 10,395 young people in REWE Group nationally - more than in the previous year.
Vegan desserts for the cup
Dr Oetker is expanding its plant-based LoVE it! range with four new desserts: Plant-based Sweet Rice, Plant-based Semolina Porridge, Plant-based Chocolate Pudding and Plant-based Caramel Pudding are available as dessert powders in single-serving sachets.
Industry
Bread / Baked Goods Industry Award
The best self-service department is in the east
For the second time, the trade magazine Lebensmittelpraxis was looking for the best bakery departments in the country. One REWE region stood out in particular with three winners. But the best-placed bakery comes from a different corner.
Intercultural holidays
Wondering what all the public holidays on the calendar stand for? We have compiled all the information for you here.
Strategy
toom
Top for digital customer service
Chip magazine has recognised toom as the industry leader in the "digital service offering" in the DIY store and retail sector.
Strategy
Sponsoring
PENNY raffles off tickets for the Germany Cup
As a premium partner, PENNY is giving away a total of 20 tickets for the Deutschland Cup. The ice hockey tournament, at which men's and women's teams can be seen at the same time for the first time, will take place from 8 to 12 November 23 in Landshut, Bavaria.
Industry
Frozen food star for REWE Tönnies
Ice princess brings new momentum
The best German frozen food departments have been determined: The trade magazine Lebensmittelpraxis and the German Frozen Food Institute (dti) awarded the Frozen Food Stars 2023 at Anuga on 9 October. Among the winners: REWE Tönnies in Odenthal.
People
Personnel October
Who's coming, who's going
REWE International Management Board member Christoph Matschke is looking for a new professional challenge within the Group. Stephan Hoppe and Mathias Ollmann are also taking on new tasks. Read this and more in this month's personnel news.
Responsibility
nahkauf stores
A month under the sign of the heart
Throughout September, the charitable cause was at the centre of nahkauf's activities. With their "Heart Month", retailers, customers and employees supported children in need.
Industry
Creative Award 2023
Dreamlike actions
For some, the good ideas came in their sleep, for others through their own children: three REWE stores won the industry competition Kreativ Award with their cheese in service campaigns.
Work & Life
REWE Academy
Best product ranges, optimum advice
Attractive fresh food counters and fruit and vegetable departments with knowledgeable employees are the flagship of every REWE store. this is exactly where the REWE Academy training courses for specialised staff come into play.
Responsibility
REWE and food bank
Help for people affected by poverty
Over 4,000 REWE and nahkauf stores launched a nationwide food bank bag campaign on 9 October. The aim: to work with customers to generate food donations worth three million euros, which will benefit the more than 960 food banks in Germany.
Responsibility
Aid for Haiti
Collège Véréna vandalised - children unharmed
The Collège Véréna, which was built with our support, was occupied, looted and partially destroyed by criminal gangs. The schoolchildren and teachers remained physically unharmed, and we are now looking for temporary classrooms and psychological help for them. In this precarious situation, we continue to stand by the children of Haiti and the Kindernothilfe employees who are trying to help the traumatised children on the ground.
Strategy
Drone delivers to customers
The big hit in Michelstadt
With the "LieferMichel" pilot project, the latest technology is now making its way into rural areas: customers can now order groceries from a REWE store in Michelstadt, Hesse, to their homes using a "Wingcopter" drone.
Work & Life
25. Generali Cologne Marathon
Anniversary run with the REWE Group
REWE Group was once again at the start of the 25th edition of the cathedral city's running event as a supporter: around 25,000 runners set off on 1 October on a course of up to 42 kilometres. Also there with stamina and power: the 220 or so REWE runners. We spoke to two of them in the run-up to the event.
Industry
akzenta in Dortmund
The pearl in the oyster
The classic retailer question "Would you like a little more?" is the programme here: the new akzenta store in Dortmund boasts 34,000 items, from entry-level to premium prices. Most of the products are sourced from REWE warehouses. 650 third-party suppliers round off the range with additional brands and create an unrivalled selection.
Responsibility
FC celebrates diversity match day
Together for diversity
At the match against VfB Stuttgart, the 1. FC Köln team did not wear our familiar red or white REWE logo on their chest, but a colourful one. This was because the motto of the match was "#LEBEwiedubist - together for diversity".
Display
True treasures Activated carbon
Garnier has rethought the True Treasures range and can fulfil even more hair needs! True Treasures is now available to combat oily scalps and dry lengths: Attracting Activated Charcoal & Black Cumin Oil.

one Magazin
September 2023
Strategy
EURELEC
Ahold Delhaize joins European purchasing alliance
EURELEC, the purchasing alliance founded in 2016 by the German REWE Group and the French retailer cooperative E.LECLERC, will also negotiate and purchase from multinational manufacturers of premium brands for the European retailer Ahold Delhaize in future. Subject to the approval of the antitrust authorities, preparations for the joint procurement planned from 2025 will begin next year.
Jubilees in October
Congratulations!
These are the jubilarians in October.
Advertorial
New formula meridol® toothpaste
A classic is optimised: meridol® toothpaste with improved formula against gingivitis.
Strategy
Travel and Tourism
Aldiana Club Fuerteventura acquired
The DER Travel and Tourism Hotel Division continues to invest in its own hotels: Subject to fulfilment of the contractual closing conditions, DTH Real Estate Fuerteventura S.L (Morro Jable, Spain), a member of the DER Travel and Tourism Group, is purchasing the Aldiana Club Fuerteventura.
Entertainment
Films & Co. in October
Historical paths
in 2012, historiography in Great Britain had to be corrected somewhat when Richard III's grave was found under a car park. Director Steven Frears turned it into the comedic drama "The Lost King". In "The Unlikely Pilgrimage of Harold Fry", Jim Broadbent wanders the British Isles as the title character. And Prime Video is once again unleashing heaven and hell with a new season of "Good Omens".
Responsibility
REWE and NABU
Intact moorland for climate protection
Together with NABU, REWE has long been committed to climate protection. A moor is now being renaturalised through the NABU climate fund. A visit on site.
Responsibility
Daniela Büchel in Berlin
"You have to talk to each other"
People and Sustainability - Daniela Büchel's Management Board responsibilities combine two areas that have "a lot of music" at a political level. In order to contribute REWE Group's perspective and engage in dialogue, she spent a day in the capital for talks in the Bundestag, among other places.
Work & Life
B2Run/health management
"Crossing the finish line together"
With 700 employees, REWE Group had the largest group of runners at the B2Run company run in Cologne, with a total of around 1,000 nationwide. For most of them, running (and running) as a team with their colleagues was more important than their own fitness.
Strategy
Cheese Star 2023
"Cheese is so much more fun"
With REWE Kramer and the REWE Center Kiel, our counter teams won two out of a total of three prizes at the Cheese Star 2023. In addition to impressive service departments, the industry award once again showed one thing this year: the service counters are only as good as the people behind them.
Over 5 per cent more
We voluntarily increase wages and salaries in retail
REWE Group is voluntarily increasing wages and salaries in Germany in advance: our employees in retail will receive an additional 5.3 per cent per month from October and employees in wholesale will receive 5.1 per cent more money.
Strategy
Project GenAI
Driving use cases forward at speed
Its influence will be comparable to that of the PC, the mobile phone or the internet - that's what Bill Gates says about Generative Artificial Intelligence (GenAI). This makes it all the more important that we look at the potential, risks and challenges. REWE digital's innovation department has initiated the GenAI project, which bundles all of these topics across the Group.
Strategy
Green capital market debut
"Sustainability is becoming an economic factor"
Sustainability and Finance will go hand in hand in the future: REWE Group was the first German food retailer to successfully make its debut on the capital market, issuing a bond totalling 900 million euros.
Strategy
ECR Award
REWE Group honoured several times
Our solutions for reusable and digital image standards were honoured by GS1 Germany with the ECR Award. Both the reusable alternative "Einfach Mehrweg" and the development of an image standard for digital staging up to market maturity convinced the jury.
Responsibility
REWE Group Austria and AfB
Hot instead of scrap: over 7,000 IT devices rescued
Together with AfB, our REWE Group Austria celebrated the 10th anniversary of their partnership on Monday (11 September). Since then, AfB has processed a total of 7,062 IT and mobile devices with a total weight of 38 tonnes from our colleagues in Austria.
Work & Life
REWE DNA: Project completion
Modern working environment, satisfied employees
Remote work has been the norm in many areas of our company for over three years. One reason why we got used to virtual meetings and hybrid working so quickly was the REWE DNA project. The project is now coming to an end with a final REWE DNA theme week with numerous information and empowerment programmes.
Work & Life
buf sponsor: Inge Braun
"Open eyes, open ears"
Cashier Inge Braun is a buf patron at her REWE supermarket and is committed to the health of her colleagues and the compatibility of work, family and private life.
Strategy
Start of training
"Never boring"
Welcome to REWE Group! Thousands of young people are currently starting an apprenticeship in administration or in the store at REWE Group throughout Germany. What they can look forward to and what is special about an apprenticeship at REWE Group is explained by "experienced" apprentices and dual students.
People
Volunteering for children
"It's amazing what a positive vibe is created!"
Michèle Tafferner from the REWE Region Centre has been a volunteer for the "Menschen für Kinder" (MfK) association for over ten years. Now she accompanied a sailing trip with fifteen children and young people with cancer - and gathered impressions that changed her view of life.
Work & Life
Tips from the company doctor
"Light food instead of heavy burgers"
Company doctor Dr Christiane Staudacher has been looking after employees at various REWE Group Central locations in Cologne for two years. The occupational physician talks about the importance of prevention and the right amount to drink in hot weather.
People
Who's coming, who's going
Jens Krieger moves from the Vltava to the Ruhr. Zydre Zimmermann joins the management team in Quality Assurance, and DER Travel and Tourism has a new Chief Strategist. Read this and more in this month's personnel news.

one Magazin
August 2023
Strategy
Lekkerland Smart Stores
"Interest and potential are huge"
In spring 2022, Lekkerland presented its smart store solutions to the public for the first time. A lot has happened since then. Michael Mayer-Sonnenburg and Mehmet Tözge from Lekkerland explain exactly what in this interview.
Films & Co. in September
Dramatic, Nordic, good
North is where it's too cold to say much. Two decidedly dazzling examples of the North's eloquent taciturnity can currently be admired in the cinema.
Jubilees in September
Congratulations!
These are the people celebrating in September.
Responsibility
Reusable pallets
toom saves even more plastic
One and a half years ago, toom started with 60,000 Floritray pallets for transporting plants, and there are now a further 300,000 of these in all toom stores. With the expansion of the more sustainable reusable industry solution, up to 202 tonnes of plastic can be saved per year. toom managing director Dominique Rotondi takes stock and gives an outlook.
Work & Life
10 years of di.to.
Anniversary of a "pretty colourful bunch"
150 employees and guests celebrated the tenth anniversary of REWE Group's own LGBTIQ network di.to in Cologne on 18 August.
Service
Use small change wisely
The Coinstar makes it possible
Customers can exchange coins for vouchers in 1,000 REWE stores. This is made possible by change machines.
Work & Life
IT security
The nasty business with malware
According to a study by Pricewaterhouse Coopers auditors, cyberattacks on companies and government organisations have increased significantly in recent years. This makes it all the more important to know the most common methods of attack and the most important protective measures.
People
Training/honour
"REWE is my new home"
Kebrab Tesfalem fled Eritrea seven years ago and, after a life-threatening journey, found his place at the REWE store in Mainz-Kostheim.
Service
Women's Football World Cup
Spain wins the title
The Spaniards beat England 1:0 in a thrilling and hard-fought final to win their first title. And the winners of our prediction game have been announced.
Strategy
REWE Group in Austria
Sustainability report shows positive development
REWE Group Austria's sustainability report for 2022 shows a positive development, despite economic challenges such as inflation and the associated enormous increases in energy costs.
Strategy
No mess of receipts
Finally: eBons for everyone at REWE
Goodbye receipts: Save paper with the REWE-eBon, now possible for all customers - even without a Payback account.
Responsibility
After the fire disaster
Are holidays on Rhodes possible again?
The fires in the holiday resorts on Rhodes have been extinguished. The affected guests of DER Travel and Tourism have landed safely at home, and an extensive fundraising campaign has been launched for those affected locally. But can you travel to the island again, is it possible to go on holiday there again? We asked Melanie Gerhardt, Head of Crisis Management at DER Travel and Tourism.
Industry
Best flower departments 2023
Better than many a specialist shop
Whether it's in service, self-service or a combination of both - a well-run flower department is not only visually appealing. Lebensmittelpraxis has now honoured the best. REWE dominated the competition.
Display
#OnlineAmLimit: travelling online without family stress
More balance, fewer arguments between parents and children: klicksafe gives practical tips to avoid digital stress.
Work & Life
Recruiting
Job interviews as a team affair
Lorenz Determann and an HR team led by Alexandra Welter broke new ground to recruit a large number of talented people for a major project in his department in a very short space of time. That meant a lot of work - and even more fun.
People
More than just a hobby
Wind, water and me
Kitesurfing - according to the scene - is not just a hobby, but a way of life. one spoke to someone who should know: nahkauf business consultant Andreas Steyerl has been spending his holidays on the board for years.
Service
FC season opening
40.000 fans celebrate their club
A 2:0 win against FC Nantes and thousands of fans at the RheinEnergieStadion - the season opener for 1 FC Köln could hardly have gone better.
Display
Cake happiness to spoon up
Since March 2023, the new Dr. Oetker Löffelglück cream desserts have been providing even more spoonable moments of happiness. The three flavours are inspired by popular cake classics and impress with a combination of light and airy cream and delicious fruit and cake pieces. They combine the best of the cake and dessert worlds.
Films & Co. of the month August
It's a woman's world..
A new perspective on old stories has been established in the film world, not least due to the target quota of 50 per cent women in the director's chair. But anyone who still doesn't recognise it, the female gaze in film, will be served up two great examples on the big screen this cinema summer.
Strategy
New co-operation
Aldiana is a partner of the women's team of 1 FC Köln
Aldiana is the new co-operation partner of the women's football team of 1. FC Köln. The first training camp will take place in August at the Aldiana Club Ampflwang in Austria. Fans can be there live as part of a fan trip.
Responsibility
DER Travel and Tourism Foundation
Fundraising campaign launched for Rhodes
DER Travel and Tourism Foundation e.V. has launched a fundraising campaign to support the people of Rhodes affected by the forest fires. Every donation will be doubled by DER Travel and Tourism, which will also donate a further 50,000 euros.
Impetus for business
Tastings at REWE Homberg
Fancy a goat?
It all started with a beer tasting. REWE merchant Uli Budnik now offers his customers in Dortmund 14 tastings a year. The glass is now also filled with high-proof spirits, for which connoisseurs dig deeper into their pockets. Uli Budnik reveals how he manages this in an interview with one_Gespräch.

one Magazin
July 2023
Service
DER Travel and Tourism winter programmes
No off-the-peg holiday
The bestsellers in DER Travel and Tourism's new winter programme are round trips to faraway places and beach holidays in the Maldives and Mauritius. Even if it costs money. Product Manager Sven Schikarsky knows why this is no obstacle.
Impetus for business
REWE To Go Hohe Straße
Island of freshness for Cologne
The REWE To Go on Cologne's Hohe Straße shopping street has a new shop design and a wide range of convenience products. Highlights of the remodelled store are the "freshness island", the self-service coffee offer with iced coffee and the self-checkout tills.
Responsibility
Environmental impact costs
PENNY launches campaign week on "true costs"
What would food have to cost if its environmental impact along the supply chain was taken into account in the retail price? Answers to this question can be found in a pioneering study that was presented as part of the "True Cost" campaign week (31 July to 5 August).
Jubilees in August
Congratulations!
These are the jubilarians in August.
Convenience
Aral and Lekkerland continue their successful partnership at REWE To Go shops
Aral and Lekkerland are continuing their successful collaboration in the German petrol station market. The cooperation and strategic collaboration has been extended by five years until 2028.
Strategy
Anniversary
PENNY turns 50
PENNY's birthday was not only celebrated at a central ceremony in Cologne's Flora, but also in the five regional centres, the ten logistics locations and - most importantly - in each of the approximately 2,150 PENNY stores throughout Germany.
People
Jochem Nehm
If you like doing something, it's love
1974 was a special year: the German national football team won the World Cup title in their own country, Helmut Schmidt became German Chancellor and Jochem Nehm began his apprenticeship as a wholesale and export merchant at REWE in Dortmund. In the one_Podcast, he looks back on many highlights of his 49-year career.
Entertainment
Festival
Tickets for Glücksgefühle are raffled off
The tickets for the Glücksgefühle Festival, which opens its doors for the first time on 14 September at the Hockenheimring, have been drawn.
Responsibility
Focus on people and nature
DER Travel and Tourism Foundation supports new projects
The DER Travel and Tourism Foundation is expanding its global commitment with seven new projects and is supporting them together with local charitable partners. We spoke to Sören Hartmann, CEO of the DER Travel and Tourism Foundation, and Kathrin Sommer, Sustainability Manager at DER Travel and Tourism Group, about their favourite projects.
People
REWE supermarket in the hunting ground
The lioness was on the loose in Kleinmachnow
For almost two days, a presumably escaped feline predator, which ultimately turned out to be a wild boar, kept the country on tenterhooks. The REWE supermarket in Kleinmachnow is located in the centre of the hunting ground. one asked the store manager how he experienced the "lion hunt".
Impetus for business
Digital stele and MarCO app
Individuality is a major advantage
A good idea is catching on: More than 3,000 stores are already equipped with digital steles. Recently, brand messages can also be streamed on them. REWE merchant Ralf Stücken reports.
Display
The original, now in a storage pack
Our original - proven, popular and constantly evolving. The most popular follow-on milk in Germany is now also available for our joint customers in a practical storage pack.
Sustainability in tourism
DER Travel and Tourism and Lufthansa Group expand cooperation
As part of a strategic partnership, DER Travel and Tourism is the first major tour operator to acquire Sustainable Aviation Fuel (SAF) from the Lufthansa Group. This consists of biogenic residues such as used cooking oils and reduces CO2 emissions by around 80 per cent compared to conventional paraffin. With the acquired SAF, DER Travel and Tourism will offer its guests more climate-friendly air travel using SAF at no extra charge. The costs for the SAF will be borne by the tour operator.
Strategy
Financial year 2022
EHA remains on course
EHA Energie-Handels-Gesellschaft has published its annual report for 2022. Despite a difficult market situation, the result was maintained at the previous year's level. The surplus amounted to almost 8.9 million euros with sales growth of 30 per cent to 895.3 million euros.
Responsibility
Large-scale photovoltaic system
Into the future with solar power
REWE Group is investing in climate protection and in diversifying its electricity supply. It has now commissioned an exemplary photovoltaic system in the northern region.
Work & Life
Personnel in July
Who's coming, who's going
Stephanie Wulf moves from Travel and Tourism to Logistics. PENNY is strengthening its management in the sales department, and a well-known colleague at the Cologne headquarters is retiring. You can read about this and more in this month's personnel news.
Responsibility
REWE Group Austria
"We want to create points of contact"
May was Diversity Month with many interesting presentations and exciting insights into our company's diversity activities. We also took a look at Austria and spoke to Sandra Edelmann, Diversity Manager at BILLA, to find out how diversity is practised there and how important the topic is within the Group.
Responsibility
Food waste
"Fighting for every single product"
The Federal Minister of Food and Agriculture, Cem Özdemir, has agreed a pact with retailers to combat food waste. REWE Group is also involved. We spoke to Mirka Stark, Head of Strategy and Projects in the Sustainability division.
Advertorial
The ultimate dip treat
Creamy indulgence, Mediterranean style, with original feta cheese and real Greek yoghurt: this is meze from Salakis Tradition, the ultimate dip for sharing. Three flavours with excellent ingredients promise pure Greek joie de vivre.
Responsibility
REWE and PENNY
24 tonnes of food donations for the food banks
REWE Group joined forces with REWE and PENNY to support the federal food bank in Mannheim and donated two lorry loads of food. The urgently needed support for people affected by poverty was preceded by an agreement.
Autonomous delivery 2.0
Delivery robots on the road in Vilnius
Since November 2022, IKI, a sales line of REWE International, has been testing autonomous vehicles in Vilnius in cooperation with the startup LastMile, which is part of REWE Group, and the startup Clevon. The second test phase has now started.
Strategy
REWE Dortmund
The team and culture are special
The retailers, Management Board and Supervisory Board of REWE Dortmund Großhandel eG looked back on a challenging 2022 at this year's Annual General Meeting.
Responsibility
CSD Parade
Colourful, loud and cheerful
An exuberant atmosphere on the REWE Group float at the Cologne CSD: over 200 colleagues from REWE Group celebrated diversity last Sunday (9 July) during the demonstration procession through the city centre.
Responsibility
Recycled PET
One cycle, many winners
At REWE Group, we have set up a closed loop for disposable drinks bottles on a trial basis. Our Circular Economy project creates security of supply for suppliers and helps us to achieve our recycling targets.
Strategy
DER Travel and Tourism Hotel Division
Aldiana Club Ampflwang in Austria purchased
With the purchase of the popular Aldiana Club, DER Travel and Tourism is once again emphasising its commitment to the growing hotel business.
Diversity Month
Diversity Month
Responsibility
Sustainability
REWE Group: 1st place in the CSR benchmark
NetFederation, a Cologne-based consultancy for digital communication, has compared the sustainability communication on the websites of 50 large German companies. As in the previous year, REWE Group took the top position in the ranking.
Advertorial
Milka ice cream treat: Ohhhhhhh, so soft
Delicate Milka chocolate also tastes simply incomparable as ice cream. The Milka stick ice cream varieties are probably the tastiest proof of this. Whether Butter Cookie or Praline Chocolate, for example - Milka makes chocolate fans young and old smile.
Responsibility
Special Olympics
"A mega experience"
The Special Olympics World Games have found a fan community: With 50,000 spectators at the opening ceremony and 330,000 visitors, the event exceeded all expectations. Right in the middle of it all: 100 volunteers and an athlete from REWE Group.
Work & Life
Diversity
Award for di.to. sponsor Lionel Souque
REWE Group CEO Lionel Souque and di.to. spokespersons Martina Weinhold and Tobias Koch were honoured by Prout at Work as voices for equal opportunities for LGBTIQ employees.
Strategy
Annual General Meeting
Shaping the future together
The general conditions for the retail industry have rarely been as challenging as they were last year. Nevertheless, REWE Group mastered the situation and once again achieved a good result, which the Management Board and Supervisory Board recently presented at the Annual General Meeting in Berlin.
Films & Co. of the month July
On the trail of authenticity
True stories with authentic actors are considered a mark of quality in films. Two films and a series show that this is not always the case.
Responsibility
REWE partner SYKELL
Blue Angel for "Simply Reusable" system
The "Einfach Mehrweg" containers and cups introduced at REWE stores are now authorised to bear the "Blue Angel" eco-label. The seal is awarded by the German government for particularly environmentally friendly products and concepts.
People
Jubilees in July
Congratulations!
These are the people celebrating in July.

one Magazin
June 2023
Responsibility
REWE Group
Sustainability Report 2022 published
REWE Group acts in an environmentally and climate-conscious manner. The current sustainability report shows how the sustainability strategy was implemented last year - and which future challenges we are tackling.
Responsibility
Generous donation
REWE promotes the organic chicken of the future
REWE presented itself at the Organic Field Days with a clear commitment to greater animal welfare. Many farmers also took advantage of the prominent presence in Ditzingen, Swabia, to talk to our organic experts.
Diversity
Part-time father Peter Gruber: "Valuable for the whole family"
For Travel and Tourism software architect Peter Gruber and his wife, one thing was always clear: they both wanted to share raising the children - as much as possible. This also means cutting back on work. We wanted to find out how this works.
Industry
Young entrepreneur of the year
Fritz Starke: "I bring retail to the people"
Another success for Fritz Starke: after winning the "Goldener Zuckerhut" foundation's sponsorship award, the 27-year-old has now been honoured with the "Young Entrepreneur of the Year" award. In the final of the industry competition, he came out on top against his competitor from Edeka.
Strategy
#unthinkable
Goodbye printed brochures!
Stefan Weiß and Elke Wilgmann: Why saying goodbye to print flyers is the right step at the right time.
People
Volunteering at the animal shelter
"You know you're doing something good"
PENNY Non Food employee Nadine Jebasinski and her husband volunteer at the "Menschen für Tiere" animal shelter in Cologne-Ostheim. Their motivation: they simply want to help and offer their support.
Responsibility
Special Olympics
An unforgettable sports festival
An exuberant celebration with 21,000 people at the Brandenburg Gate in Berlin on Sunday (25 June) brought the Special Olympics to a worthy close.
Strategy
REWE
"A good day for the environment"
REWE has sent the paper leaflet to the museum. The last printed flyer was sent to households on 24 June.
Entertainment
PENNY
Festival tickets have been raffled off
PENNY raffled off 5 x 2 tickets for the San Hejmo Festival, which takes place from 18-19 August 2023 in Weeze. These are the winners.
Strategy
REWE Group
Annual report 2022 published
REWE Group navigated successfully and stably through 2022. A year that was primarily characterised by the war in Ukraine and its consequences. Once again, our consistent course and our broad and solid international positioning proved their worth during the crisis.
Responsibility
BUND pesticide test:
toom plants without pesticide residues that are harmful to bees
After 2021 and 2022, BUND has once again analysed bee-friendly plants in stores for pesticide residues. Of the seven garden centres and DIY stores examined, toom was the only one that did not detect any bee-harmful pesticides on plants advertised as bee-friendly. We spoke to Ribanna Jansen, Project Manager Sustainability at toom, about the "beneficial bee-friendly" range, the different needs of beneficial insects and quality control at toom.
Responsibility
di.to.
United for diversity through five cities
Di.to., REWE Group's LGBTIQ network, is inviting employees in five major cities from Berlin to Cologne to take part in Christopher Street Day this year.
Strategy
REWE Group
At the start of the Cologne Marathon for 22 years
For the 25th anniversary of the Cologne Marathon - the running event of the cathedral city - around 25,000 starters are expected again on 1 October. A great anniversary setting against a marvellous backdrop, to which we are also making our contribution. For 22 years now, we have been a permanent partner at the REWE refreshment points along the route and in the REWE Group refreshment village at the finish line.
Work & Life
Reconciling work and family life
Putting our heart and soul into it
Seven Business Areas and regions of REWE Group have once again been awarded the audit job and family certificate for their sustainable human resources policies. This shows that they are ready to implement measures to reconcile work, family and private life for another three years. We asked one Martin Czoske and Fiona Honig, representing REWE Nord-Logistik, what the certification means for employee satisfaction.
Vegan indulgence in the bistro!
From June 2023, Dr Oetker will be expanding its range of frozen snacks with the first vegan Bistro Baguette in the Spicy BBQ Vegan variety.
Service
one_Summer competition
These are the winners
There were great prizes to be won in the one_Summer competition: from Toom vouchers and electrical appliances to cocktail sets.
Responsibility
Special Olympics playground
Everyone can join in
In the run-up to the Special Olympics World Games, the "Stück zum Glück" campaign is drawing attention to the important topic of inclusion in childhood: around 70 children between the ages of four and eight were invited to the "Special Olympics Playground" on Tuesday (13 June). On the inclusive playground in Berlin's Dusekestraße, they completed a movement course with various accessible challenges. REWE, Aktion Mensch and Procter & Gamble are partners in "Stück zum Glück" and thus also initiators of the "Playground Special Olympics".
Responsibility
Special Olympics
"How cool is that?"
100 REWE Group employees are volunteering at the Special Olympics, which are being held in Berlin from 17 to 25 June. We asked some of them why they signed up for corporate volunteering and when they would have been successful.
Work & Life
Thanks to the employees
Market manager Jennifer Kattwinkel wins on Günther Jauch
A successful surprise: The employees thanked their boss Jennifer Kattwinkel, REWE store manager in Alfter-Oedekoven, in a very unusual way.
Responsibility
Sustainability Week
nahkauf gave water to birds
Just in time for the hot season, the nahkauf teams showed a heart for our feathered friends and helped thirsty (red) throats and all other flying garden guests with 4,500 drinkers.
Responsibility
Special Olympics
This is why the REWE Group is committed to
When the Special Olympics start in Berlin on 17 June, 100 employees will be there as volunteers. Franziska Halstrick and Charlotte Ehl find out why and how REWE Group is getting involved in the Olympics for athletes with disabilities and what the volunteers can expect in Berlin.
Strategy
Sponsoring
REWE becomes new team partner of VfB Stuttgart
REWE will be a prominent member of VfB Stuttgart's partner family for at least three years from the 2023/2024 season.
Strategy
Cologne wine cellar
"Making room for special wines"
With the "Cellar Selection", the Cologne wine cellar has created its own range for special wines. Managing director Andreas Brensing has now presented the first highly limited finds.
Strategy
DERTOUR Travel Barometer
No low-cost travel boom in sight
Have inflation and the energy crisis had an impact on travel behaviour? Have guests cut back on comfort and travelled less? Are workation holidays an issue? DERTOUR's latest travel barometer provides answers to these and many other questions.
MLF conference
Friedhelm Dornseifer hands over to Stefan Lenk
"Markets in transition - shaping the future together" was the motto of the most recent MLF (Mittelständische Lebensmittelfilialen - medium-sized grocery shops) conference in Neuwied. However, the centrepiece of the event was a prominent personnel matter.
Voluntary commitment
"I enjoy helping!"
Heike Kurz is a volunteer with the Malteser organisation and helps the elderly. The REWE employee will soon be travelling to the Special Olympics in Berlin and will be working there. A conversation about the joy of helping.
Strategy
Fruit and vegetables
PENNY creates new regional own brand
The new regional brand "Marktliebe" puts producers and regions centre stage. PENNY organised tastings in four shops to whet customers' appetites for its own-brand products. We visited one of them and spoke to the farmer and store manager.
Films & Co. of the month June
Men's souls
It's not just the image of women in film that is changing, men are also (re)discovering their tender side, as "Living" and "Nostalgia" prove.

one Magazin
May 2023
Work & Life
Silver for Germany
Employees as "Supporting 6" at the Ice Hockey World Championship in Finland
The atmosphere was fantastic when the German national ice hockey team won the runner-up title against Canada on 28 May - the first World Championship medal in 70 years. Six PENNY "Supporting 6", who were able to accompany the ice hockey professionals on site, were particularly excited.
Responsibility
Come together Cup
"An important sign of diversity"
On 28 May, 84 teams competed in the "Football Festival of Diversity" in Cologne. Among them: REWE Group as the main sponsor with the di.to. kickers and CEO Lionel Souque at the celebrity fun kick.
Responsibility
Diversity
A shopping trolley for Anton
Anton is nine years old and has Down's syndrome. To make the weekly shopping trip for him and his mum Nicole more needs-based and relaxed, REWE salesman Rade Savic has purchased a special shopping trolley. Since then, "Anton's speedster" has become an integral part of the store in Küps, Bavaria.
Jubilees in June
Congratulations!
These are the jubilarians in June.
Work & Life
Alexandra Welter
"Maturity, resilience, routine..."
Serenity, humour and foresight, children grown up, parents healthy: the list of arguments is long, with which HR manager Alexandra Welter can prove that it was exactly the right time when she took a major career step at over 50.
Responsibility
Kick-off event
Competence Centre for Agriculture: Kick-off of the Expert:innen-Kreis
Working together for the agriculture of tomorrow: More than 60 representatives from science, agriculture, business, processing and the REWE Group met in Cologne on 22 May for the kick-off event of the Expert Circle of the Competence Centre for Agriculture.
Anniversary
50 years of PENNY
PENNY celebrated its 50th anniversary on 17 May. The management team congratulated the employees with a letter of thanks. As a sweet thank you, all 2,150 PENNY shops received a birthday cake.
Work & Life
Susanne Spors
"PENNY has been very accommodating to me"
PENNY employee Susanne Spors did not let a heavy blow of fate get her down and fought her way back into the world of work. In August, she celebrates her tenth anniversary with the company.
Responsibility
Diversity
REWE saleswoman Semai Akale: "I am one who keeps her word"
For Semai Akale, a Hessian with Eritrean roots who has successfully managed a REWE store in Mainz since 2018, multiculturalism is "not really an issue at all". A conversation about how life with three brothers prepares you for self-employment and how to mould career changers into senior managers.
Work & Life
André Scheibel
"I'm a fan of parental leave"
one spoke to the newly qualified REWE salesman André Scheibel about his job and how he balances it with his life as a family man.
Responsibility
50 years of PENNY
The management team says "Thank you"
The first PENNY store opened 50 years ago on 17 May in Limburg an der Lahn. Today, millions of customers shop at PENNY in over 2,100 stores every year. This is primarily thanks to the commitment of the employees: the PENNY management team says "Thank you".
Responsibility
IDAHOBIT 2023
Showing the flag for tolerance
Today, the rainbow flag is being hoisted in front of markets and administrative locations across Germany: Today, 17 May, is International Day Against Homophobia, Biphobia, Interphobia and Transphobia (IDAHOBIT). The flag symbolises the diversity of all forms of life and love.
People
Matthias and Dominik
The Star Trek salute sparked a spark
Every eleven minutes a single falls in love with... REWE? If Matthias and Dominik have their way, yes. The newlyweds met and fell in love at work.
Industry
Supermarket of the year
REWE wins three industry Oscars
Best shop over 2,000 square metres of sales area, best shop under 2,000 square metres and best employee of the year: As in the previous year, REWE once again made a strong showing in the "Supermarket of the Year" industry competition.
Strategy
DER Travel and Tourism Hotels
New lifestyle hotel brand
The DER Travel and Tourism Hotel Division continues to grow. The latest coup is the launch of its own lifestyle brand. We met Georg Schmickler, CEO of the Hotel Division and member of the Extended Executive Board, for an interview. He tells us what topics are currently driving the team and what we can expect from the new hotel brand.
Work & Life
Podcast Working Worlds
Martina Weinhold on the LGBTIQ network di.to.
This year, di.to. 10. As one of the spokespersons for REWE Group's LGBTIQ network, Martina Weinhold looks back and into the future: what has the network achieved for its employee members and what are its plans?
REWE Region East
Logistics in the capital region electrifies lorry fleet
Seven fully electric lorries are now supplying 306 REWE supermarkets in Berlin and Brandenburg. For us, this is an important next step towards more climate-friendly logistics. The new truck fleet not only saves hundreds of tonnes of CO², it is also significantly quieter than comparable trucks with combustion engines.
Work & Life
Diversity
"We have so many committed people"
We are dedicating May to diversity. Among other things, with exciting presentations and insights into our company's diversity activities. Organisers Franziska Halstrick and Charlotte Ehl explain exactly what Diversity Month offers and why it was created.
Strategy
Regional craftsmen pilot project
Own craftsmen for the markets
With in-house tradespeople, small repairs in the stores can be carried out more quickly, reliably and cost-effectively. PENNY has therefore launched a pilot project that is now being rolled out nationwide.
Strategy
Lekkerland, epay and CTS Event
Petrol stations can now sell concert tickets
Buying a ticket for the next concert while refuelling is now possible thanks to Lekkerland, CTS Eventim and epay. Together, the three partners are turning petrol stations into advance booking offices and have developed a digital ticketing solution that enables the nationwide sale of tickets for many different music, sporting and cultural events at petrol stations. The solution is now available at Lekkerland.
Responsibility
Transparent dialogue
REWE Group meets politics
A full house at the State Representation of North Rhine-Westphalia in Berlin on 27 April: REWE Group hosted its annual political reception and celebrated a premiere in the afternoon with the company's first tourism policy aperitif, a new discussion format.
People
Personnel in May
Who's coming, who's going
In REWE Group Buying, Marc Rademacher succeeds Eugenio Guidoccio, who is moving into the passive phase of partial retirement.
REWE Group
We subsidise the Germany ticket
From June, REWE Group* employees and trainees can buy the Deutschlandticket as a job ticket for a maximum price of 34.30 euros. You can find out how this works and which business units are included here.
Autonomous delivery
Rolling "shopping baskets"
In cooperation with TÜV Süd, the City of Hamburg and the start-ups "Cartken" and "LastMile", REWE is trialling the use of up to three autonomous delivery vehicles in Hamburg.
Responsibility
REWE and Naturland
Support for future organic farmers
Converting to organic farming is costly for farmers in the first few years. This is where REWE's new trailblazers with Naturland come in. From the second year of conversion, REWE now gives farmers the opportunity to market their conversion goods as trailblazers.
People
Trainee Julia Nowak
"I always wanted to be a saleswoman"
After three serious operations, Julia Nowak was unable to find an apprenticeship. REWE offered her the opportunity she had longed for.
Responsibility
Message from Lionel Souque
"Our diversity is part of our success"
For Diversity Month, our CEO, Lionel Souque, is inviting all employees to get to grips with diversity, contribute ideas and find out what REWE Group already offers.
Industry
"Stores of the Year"
Germany's most beautiful supermarket is in Erfurt
Even before its first birthday, the REWE store at Anger 7 in Erfurt received a coveted award - as "Store of the Year" in the Food category, honoured by the German Retail Association.
Strategy
"Licences for clubs"
Jamal Musiala and REWE call for support for amateur sports clubs
Since 1 May, REWE and brand ambassador Jamal Musiala have been calling for support for amateur sports clubs in Germany: "For more life in sports clubs" is the motto of this year's popular "Scheine für Vereine" campaign.
Entertainment
Films & Co. of the month
Unusual insights
What does it look like, the soul of a person who hides from the world around them? In "The Whale", director Darren Aronofsky has sent Brendan Fraser on course for an Oscar with this question. Through the expressive eyes of Leonie Benesch, we get an insight into "The Staffroom" of a secondary school in turmoil. And the BBC series "The English" offers a Wild West like you've never seen before.
Service
REWE delivery service
Happy winners "deep in the west"
A week ago, the time had come: VfL Bochum 1848 professionals Cristian Gamboa and Danilo Soares delivered a large REWE gift basket and a 100 euro voucher from the REWE delivery service to two lucky winners.

one Magazin
April 2023
Strategy
Albert Schweitzer Foundation
The best vegan supermarket in 2023 is REWE
REWE stores take first place among supermarkets in the Albert Schweitzer Foundation's Vegan Ranking 2023.
Jubilees in May
Congratulations!
These are the jubilarians in May.
PENNY
Change in marketing management
Dr Jan Flemming will succeed Marcus Haus from August this year.
Strategy
REWE regional annual conferences
People make markets
Rising energy and electricity prices, strained supply chains and extremely price-sensitive consumers: The challenges in these times are enormous. REWE stores are tackling them and relying on the proven strengths of their teams.
Nutrition & Health
Top fit together
On your marks, get set, company run
REWE Group's health platform, Gemeinsam.topfit, is inviting employees to this year's B2Run company running event.
Entertainment
Films & Co. of the month
Tears of laughter in the cinema
Tragicomedy is when you can still laugh. This need for a smile behind the tears even seems to be global. In "Broker", Japanese director Hirokazu Kore-eda finds it in a young mother looking for a new family for babies. In "Red Sky", German filmmaker Christian Petzold follows the self-pity of a young author with one laughing and one crying eye. And Damien Chazelle brings the golden era of Hollywood to a close with a glittering film party on the "Babylon" DVD.
Service
PENNY
Tickets for the Parookaville Festival have been raffled off
PENNY is sponsoring around ten festivals this year. Parookaville kicks things off. We are giving away 4 x 2 tickets for the biggest German festival for electronic music.
Austria
BILLA stands for equal opportunities for children and young people
Under the motto #TogetherStronger, BILLA, together with Caritas and other partners, is implementing a new initiative to comprehensively strengthen social justice.
Strategy
Food start-up
"Loql" goes live
More and more people are looking for healthy, regional and sustainably produced food when shopping. Our start-up "Loql" is now addressing these needs: The aim is to connect regional producers and suppliers with supermarkets as customers quickly and easily. The test phase of the new digital platform solution will begin at the end of April with a closed group of participants. The start-up is the latest project from REWE Group's Innovation Hub.
Strategy
DSR Hotel Holding grows
Expansion in Italy
DSR Hotel Holding is expanding its leading role in the European leisure hotel industry and expanding in one of Europe's most popular travel destinations: The joint venture partner of DER Travel and Tourism Group is acquiring a 75 per cent stake in the Italian hotel company MIRA Hotels & Resorts.
EHA ONE
Energy management in the markets is becoming simpler, faster and more digital
EHA ONE is a new digital tool for recording energy consumption in the stores. After a test phase, it has now been rolled out in all toom stores. What can the tool do? We spoke to the EHA managers and store managers at toom.
People
Personnel in April
Who's coming, who's going
Dr Daniel Jäger has headed the VS Logistics Development Delivery Service division since the beginning of the year. The Hotel Division of DER Travel and Tourism has also been reorganised. You can read about this and more in this month's personnel news.
Strategy
nahkauf sales team
New ways to reach customers
In the battle for increasingly price-sensitive customers, nahkauf is focussing more than ever on service, promotions and new sales models. one paid a visit to the sales professionals.
Strategy
New co-operation
Football star Jamal Musiala joins the REWE team
Jamal Musiala is now one of the two REWE brand ambassadors - together with his colleague and fellow football star Thomas Müller, who has been part of the REWE team for some time.
Nutrition & Health
Barbecue season
"From Nose to Tail"
At this year's "Meat Star" award-winning REWE Quermann store, everything from the animal is processed - and grilled. Meat sommelier Mitch Richmond explains which cuts of meat are best for the barbecue and why you shouldn't "shock" meat.
People
Balancing the job
The ice-bathing boxer
Patrick Franz is a businessman and runs a nahkauf supermarket in Fulda and a REWE store in Bad Soden-Salmünster. In his free time, he pursues two remarkable hobbies: Boxing and ice swimming. He draws strength from these for his everyday work. Because, as surprising as it may sound, the 41-year-old sees parallels to his job in both.
Strategy
Series Job Swop #3
"What Markus could do, I wanted to be able to do"
On the side and yet right in the middle of things - this is how Sonja Krüll-Murawski and Markus Pluta organised their Job Swop. The former benefited from her colleague's many years of experience in her day-to-day work as a Business Administration speaker. The agile coach, on the other hand, was delighted with Krüll-Murawski's view from the outside and her feedback in everyday life.
Service
one_Easter competition
These are the winners
We invited our readers to take a deep breath and enjoy. The winners of the second round of the prize draw have now been announced.
Work & Life
Podcast Working Worlds
Julia Stinauer and Daniel Corbic on recruiting
How do you find employees in times of labour market and demographic change? Where does recruiting begin and where does it end? And what is employer branding? Recruiting professionals Julia Stinauer and Daniel Corbic provide the answers.
Responsibility
Wilhelm Brandenburg
New cooling centre saves 20 per cent electricity
Wilhelm Brandenburg is strengthening its Timmendorfer Strand site by investing around 4.5 million euros in a sustainable refrigeration system.

one Magazin
March 2023
Responsibility
State visit to Germany
With Charles III on the organic farm
From the Bundestag to the farm: during his visit to Germany, King Charles III stopped off at the Brodowin eco-village. There he learned about sustainable agriculture and also took time for climate protection and representatives of the NABU Climate Fund - including our board member Dr Daniela Büchel.
Entertainment
Films & Co. of the month
Farewell to icons
As the first woman to lead a large orchestra, Lydia "Tár" (Cate Blanchett) is well on her way to becoming a classical music icon. Until her success goes to her head. Empress Elisabeth of Austria has always struggled with her celebrity. In "Sisi & I", director Frauke Finsterwalder gives her a new image. And the reputation of the Italian western hero "Django" is also revamped.
Strategy
DER Travel and Tourism franchising
Trust instead of prohibition
DER Travel and Tourism's travel agency franchising is growing: there are 130 partner agencies in the DER Travel and Tourism Partner-Unternehmen (DTPU) network alone. Around 30 new travel agency partners have joined the DTPU since 2021. What makes this franchising attractive? What does the travel agency of the future look like? We asked Michael Dohmen, Managing Director of the DTPU.
Service
one_Easter competition 2023
Enjoyment and experience - now in the one Easter competition!
Just in time for spring and the first rays of sunshine, one invites you to take a deep breath and enjoy. Over the next two weeks, we will be giving away an evening in Cologne for the whole family at one of Germany's most famous horse shows in the one_Easter competition. With a bit of luck, you could win a short holiday in this round or fire up the indoor barbecue at home soon.
People
Jubilees in April
Congratulations!
These are the people celebrating in April.
Strategy
REWE Group Austria
Stable sales growth: 5.8 per cent increase in sales
The REWE Group in Austria with BILLA, PENNY, BIPA, ADEG and REWE Austria Travel and Tourism increased its total gross turnover in retail and tourism by 5.8 per cent to 9.57 billion euros in the 2022 financial year.
Strategy
Retail International
Sustained positive development in 2022
After two years of the coronavirus pandemic, the 2022 financial year was characterised by the effects of the war in Ukraine.
Strategy
REWE Group
Successful and stable through the crisis year 2022
We have successfully concluded the 2022 financial year and are continuing our stable development. Once again, our consistent course and our broad and solid international positioning with Retail, Travel and Tourism and Convenience have proven their worth in the face of the manifold effects of the war in Ukraine.
Strategy
REWE Group
The most important key figures for 2022
REWE Group's total turnover rose to a high level. Earnings (EBITA) fell slightly below the previous year's level. Here you can find the most important figures.
Strategy
REWE supermarket bus launched
Next stop: Shopping!
The rolling supermarket from REWE and Deutsche Bahn (DB) is picking up speed. In Ungedanken, a district of the small town of Fritzlar in northern Hesse, the on-board crew welcomed the first customers on 20 March.
Frankly speaking
Telerik Shishmanov
"We are a cool shop"
Telerik Shishmanov, Chief Financial Officer (CFO) of REWE Group, talks about his beginnings at REWE Group, why young people should join REWE Group and what drives him in his new role in the seventh episode of "Frankly speaking".
Strategy
Wilhelm Brandenburg
Successful masterpiece
After a good year and a half, the "Meister" plant in Gäufelden has been integrated and is now an integral part of Wilhelm Brandenburg's production network. We spoke to Managing Director Julian Hertzig about the role of the new production facility - also as part of the strategic realignment of in-house production - and the importance of a fire for the integration.
People
Interview with Anhelina Kirnadz
"I decided to leave in July"
Anhelina Kirnadz is a fashion designer and public relations manager at the municipal theatre in Chernivtsi (western Ukraine) when the invasion by Russian troops begins on 24 February 2022. Today, the 26-year-old works as an order picker at the REWE logistics centre in Eitting in the southern region.
Responsibility
Achim Kleinwächter in conversation
"The need to implement things yourself is growing"
DIY is the beginning of Sustainability. This is the spring message from toom. It fits in with the general trend towards DIY-driven trips to the DIY store. In an interview with one, Managing Director Achim Kleinwächter explains why the topic is so successful, what needs to be considered and where the sustainable toom Baumarkt DIY store journey is heading.
Work & Life
Trainee project REWE West
Craft for the mouth
How do you get young people excited about the butcher's trade in the store? Beate Lindmark and Annina Muhl, responsible for this topic at REWE West, have unconventional ideas. And success. We spoke to the two of them and asked "their" trainees.
Austria
PENNY values its everyday heroes
What would the discounter be without its female employees? On Friday, 10 March, PENNY employees were brought before the curtain on behalf of the entire team and honoured with the Women Empowerment Award as everyday heroes.
Strategy
Slovakia
Royal couple visits BILLA
On 8 March 2023, the Dutch royal couple visited BILLA's headquarters in Bratislava accompanied by the Slovakian president. one wanted to find out more about the royal visit and spoke to the host, BILLA CEO Arnd Riehl.
Frankly speaking
Christoph Eltze in conversation
"Convincing customers with modern technology"
Christoph Eltze has been CDTO of REWE Group for over six months. We spoke to him about the importance of effective IT for a retail company, the use of artificial intelligence and how technology can help create the best shopping experience.
Frankly speaking
Peter Maly in conversation
"The REWE brand is strong and robust"
Since the beginning of the year, the full-range and Logistics with Supply Chain Management have had a Chief Operating Officer on the Management Board in Peter Maly. In this interview, he talks about hospitality in the stores, synergies in logistics and why he is rooting for HSV.
Players wanted
Be part of the biggest recreational football tournament in Europe
Sports fans, watch out: The REWE Group is once again looking for recreational footballers who would like to take part in the Come Together Cup on 28 May in a women's and a men's team on the pitches of the RheinEnergie Stadium in Cologne as part of the "REWE Group" teams.
Strategy
toomunity becomes 1
Success with concentrated swarm knowledge
With the "toomunity App", toom implemented an employee platform in March 2022 that enables networking, knowledge sharing and feedback culture even without desktop access. We wanted to know: How is the app being received?
Strategy
DERTOUR and Booking.com
Half a million more accommodations
DERTOUR is expanding its product portfolio to include the hotel booking platforms Booking.com and Agoda, which it uses to put together package holidays.
Nutrition & Health
REWE store brands
"Vegan has arrived in society"
REWE is ahead in the vegan segment - especially thanks to REWE store brands. Our REWE own-brand experts know who is going vegan and with what motives, how the range has developed and what prospects it has ahead of it.
Responsibility
100 years of REWE West eG
Value system is more relevant than ever
It was a turbulent time when twelve retailers joined together to form a purchasing cooperative in Erkelenz in the Rhineland in 1923. The foundation stone for today's REWE West was laid. Its values are as relevant today as they were then.
REWE saleswoman Manuela Kimes
"Family is not just an empty phrase for us. We live it"
REWE Kimes received the "Store Team of the Year" award at Supermarket Stars 2022: good atmosphere, many applicants, hardly any staff turnover. REWE saleswoman Manuela Kimes revealed how this can work these days.
Frankly speaking
Interview with Daniela Büchel
"We want to be the best employer in retail"
A good employee policy has a lasting effect, and a commitment to sustainability plays a major role in finding and retaining good employees: Daniela Büchel, Board Member for People and Sustainability since 1 January, on the most pressing issues and challenges in her areas of responsibility.
Responsibility
Mental stress
Getting help shows strength
The multiple stresses of private and professional life often push women to their limits - and beyond. A discussion about the reasons, the signs and the support on offer for employees.
Nutrition & Health
Sleep problems in women
Always awake
Women suffer from sleep disorders twice as often as men. This is shown by numerous scientific studies. The cliché of the snoring man at the side is often to blame. However, there are other causes - and fortunately also solutions.
Nutrition & Health
Breast cancer screening
Using the sense of touch against the tumour
Antonia Greifenberg-Bouhaik is as good as blind - and successfully feels for abnormalities and tumours in the female breast. Many health insurance companies cover this, and REWE Group supports preventive measures like this with time credits.
People
Personnel in March
Who's coming, who's going
A generational change is on the horizon at DER Travel and Tourism in Switzerland. In Dortmund, a REWE veteran is retiring. And in Austria, the PENNY managing directors are reorganising themselves. Read this and more in this month's personnel news.
Frankly speaking
Interview with Hans-Jürgen Moog
"I don't like self-imposed bans on thinking"
Hans-Jürgen Moog joined the Management Board at the beginning of the year as the new member responsible for goods and purchasing. one spoke to him about taboos, customer wishes and the role that data plays in purchasing today.
Impetus for business
Euroshop trade fair
When the robot bakes bread
Despite a challenging economic environment, retail companies are investing billions in their shops. Euroshop in Düsseldorf offered plenty of inspiration for this.
Work & Life
Podcast Working Worlds #12
Patrick Tluczykont on finding and retaining trainees
The trainees at REWE Group's Cologne locations perform above average in their exams. Patrick Tluczykont, who looks after the junior staff, explains why this is the case.
Strategy
For 1.6 million households
REWE delivery service launches in the Ruhr region
The REWE delivery service is expanding its range with the new food fulfilment centre in Bochum. From now on, customers in the Ruhr region can order in the morning and receive their delivery on the same day. With the expansion of its offering in the Ruhr region, the REWE delivery service now reaches around 15 cities there.
Responsibility
3. Brochure from toom
Climate and nature conservation in plain language
To make DIY easier for people with disabilities, toom and Lebenshilfe have developed the "DIY made easy" series of brochures. The easy-to-read edition has now been published with the main topic "Climate protection and nature conservation in the garden and household".

one Magazin
February 2023
People
Jubilees in March
Congratulations!
These are the jubilarians in March.
Strategy
Annual kick-off event
"We have a clear course for PENNY"
To provide an overview of the most important strategic topics, Stefan Görgens, COO PENNY, invited selected areas to the start of the year. Lionel Souque praised the development of PENNY.
Strategy
Andreas Schmidt leaves at the end of 2023
Management change at REWE Dortmund
CEO Andreas Schmidt has decided not to extend his contract again and will leave the company at the end of 2023. Hanno Rieger - currently Chairman of the Management Board of REWE Region West - will succeed him.
Strategy
Collaboration with TV chef
Tim Mälzer and REWE join forces
Although delicious cooking is actually easy, many people associate it with challenges. But there is a remedy, because now the flavour guarantor is coming into play: Tim Mälzer. In future, the TV chef and REWE will be wielding the wooden spoon together.
Strategy
REWE cleared the jersey
Home game in the name of climate protection
FC Köln's home match against VfL Wolfsburg on 25 February was all about Sustainability. Literally on the jerseys of the Billy Goats.
Service
75 years of 1. FC Köln
The winners of the 11 FC anniversary jerseys have been announced
FC Köln is celebrating its 75th birthday. one is joining in the celebrations and has raffled off 11 FC anniversary jerseys.
People
Meat Star 2023
Summit climbers on the Petersberg
One of the best meat counters of the year is in Bielefeld. And one of the greatest new talents comes from the Westerwald. Last Wednesday (15 February), Lebensmittelpraxis presented awards to the winners of the industry competition "Meat Star 2023."
Responsibility
toom lists articles from
Taking big steps towards more sustainable gardening
As the first German Baumarkt DIY store, toom has committed itself to reducing the use of synthetic chemical pesticides and enlisted the support of the independent environmental protection organisation GLOBAL 2000. In the first step of joint pesticide screening, 22 items were systematically replaced with more sustainable alternatives in 2022.
Strategy
Award for REWE to go product
"Vegan Orzo" honoured with the European Private Label Award 2023
In the "Vegetarian & Vegan" category, the vegan salad bowl "Vegan Orzo" won the European Private Label Award 2023 as an outstanding innovation in the private label sector.
Frankly speaking
Jan Kunath in the video
"We are pursuing a sustainable growth strategy"
From Bulgaria to Hungary - Retail International has a strong presence in Europe with BILLA, ADEG, PENNY, BIPA and IKI, among others. In the one_Interview, the responsible REWE Group Management Board member Jan Kunath talks about Agenda 2025, sustainable growth and the top priorities for his department in 2023.
Strategy
REWE at Rudolfplatz, part 6
Final spurt
REWE am Rudolfplatz is set to open at the beginning of March. We spoke to Markus Kelterbaum on site about the final preparations before the opening, asked him whether the team for the store is already in place and why he is on site in Cologne almost every day. You can find all the answers in our podcast with slideshow.
Frankly speaking
Lionel Souque in conversation
"With passion and fun at work"
The times remain crisis-ridden and confusing. one spoke to CEO Lionel Souque about a sporting and unpredictable environment, the goals for the coming years, how the new Executive Board team is working together to achieve them and the fun at work.
Strategy
Markus Bobenhausen
How capricious weather conditions affect fruit and vegetable procurement
Frost and heavy rain in spring, heatwaves in summer - 2022 was a string of extreme weather events. It was the warmest year in Europe since weather records began. The Mediterranean region in particular was too warm - even into the winter months. one spoke to Markus Bobenhausen, Head of Ultrafresh 1, about mandarins in autumn and why the onion will soon be coming from Egypt.
Strategy
retailers
An integral part of the REWE family
The 456 nahkauf stores have made a good start to the year. Especially in challenging times, the close customer loyalty of retailers, for whom traditional values and digitalisation are not a contradiction in terms, is proving its worth.
Work & Life
Works meeting West 2
People at the centre
From recruiting and big data to artificial intelligence: the new REWE Group Management Board brought a wide range of topics to this year's works meeting.
Strategy
Organic offer
PENNY co-operates with Naturland
With this co-operation, PENNY is expanding its organic range and underpinning its commitment to organic farming in Germany. The Naturland-certified oat bran is the first product to be launched.
Work & Life
REWE Group
Top Employer 2023 award
REWE Group Germany, BILLA Bulgaria and IKI Lithuania have been recognised as "Top Employer 2023".
Strategy
Lekkerland
New logistics centres strengthen the Convenience business segment
With the opening of two new warehouse locations, Lekkerland is taking an important step towards its goal of making its logistics in Germany fit for the future by 2030. A total of around 6,600 customers can be supplied from the warehouses in the Hanover and Kerpen-Türnich areas.
Entertainment
Films & Co. of the month
Hollywood Horrorland
The cinema year 2023 begins with a big bang, which is also a swan song to Hollywood's golden era of silent films. In "Babylon", director Damien Chazelle lets Brad Pitt and Margot Robbie bathe "in the ecstasy of ecstasy" before they fail because of the soundtrack. With the zombie comedy "Final Cut of the Dead", French director Michel Hazanavicius makes a declaration of love to filmmaking. Things get really spooky at Netflix with Christian Bale and the "Memorable Case of Mr Poe".
Strategy
BILLA Slovakia, PENNY Italy
New logistics centres: more capacity, less energy consumption
Two modern logistics centres show that we as REWE Group are also setting standards abroad when it comes to saving energy and moving purposefully towards climate neutrality. These are the facts about the new warehouses in Slovakia and Italy.
Campaign for the co-operative
Political communication with a difference
"The cooperative that creates great things" - this is the slogan of REWE Group's first political umbrella campaign. Its aim is to accurately communicate our demands and measures to politicians - and to do so with a wink. Group Director Public Affairs, Emilie Bourgoin, explains how this works and why we can be particularly proud of our co-operative structure.
People
Personnel in February
Who's coming, who's going
After 40 years, a PENNY veteran is leaving the company. Drasko Lazovic moves from the Rhine to the Vltava. REWE digital introduces a new specialised domain. And in Austria, the jö-Bonus-Club has new management. Read this and more in this month's personnel news.
Responsibility
Donation to children's hospice
"We wouldn't exist without REWE"
Together with their customers, the store teams from Central Germany collected almost 760,000 euros over two years for the children's and youth hospice in Tambach-Dietharz, Thuringia. Now the retailers have finally been able to hand over the cheque.
Responsibility
Aid for Turkey and Syria
REWE Group donates 500,000 euros to disaster area
According to current information, millions of people have been affected by the earthquakes in Turkey and Syria. We would like to make a contribution to emergency aid.
Work & Life
Job & family at toom
"It was the perfect match!"
The best possible support for employees in challenging life situations, a good and family-friendly working atmosphere: these are key objectives at toom. The company has now been recertified by the job and family audit for the third time in a row. We spoke to toom employees who have benefited from the measures.
Responsibility
REWE and NABU
Water on the moors
Moors are indispensable carbon reservoirs. This is why NABU and REWE are focusing attention on Germany's moors with a new renaturalisation project to mark "Wetlands Day".
Work & Life
Full-range
Change in marketing and e-commerce
Elke Wilgmann returns to Germany and is responsible for marketing as a member of the REWE management. Clemens Bauer will take over the e-commerce division as a member of the REWE management from March. And Drasko Lazovic moves to PENNY Czech Republic as COO.
Strategy
REWE
This lorry has zero emissions
REWE is taking a further step towards climate neutrality with its first hydrogen-powered lorry, a Hyundai Xcient Fuel Cell. The vehicle is part of a company project on alternative drives in delivery transport.
Responsibility
First aid
Keep calm and act confidently
Nobody wants to find themselves in a situation where they need a first aider. Nevertheless, medical emergencies can happen anytime and anywhere. All the better if you are well informed and able to act thanks to the company first aider training programme.
Work & Life
Jobswop Part 2: Daphne Eckert
"We all got something out of it. Not just me."
Daphne Eckert, REWE wine purchasing assistant, spent four weeks in August 2021 working in the national sales department as part of the internal Jobswop programme. She spoke to one about her experiences.

one Magazin
January 2023
Strategy
Sustainable industry pioneer
PENNY introduces reusable solutions for bananas and flowers
Becoming more sustainable in everyday business: PENNY is the first grocery retailer to use an innovative reusable solution for cut flower buckets and banana crates - breaking new ground as an industry pioneer. one spoke to Nico Wittlich, Acting Head of Ultrafresh Fruit, Vegetables, Flowers, Plants at PENNY. And toom is also scoring points: with the Floritray reusable solution for transporting plants.
People
Jubilees in February
Congratulations!
These are the jubilarians in February.
Strategy
Supply chains and prices
"We have to rethink many things, without taboos"
Everything, always and cheap to boot - that was the credo of consumers in Germany for a long time. But since last year in particular, the question of secure supply chains and rising prices has been on the agenda. REWE Group Management Board member Hans-Jürgen Moog and Clemens Bauer, Head of Marketing at REWE, took part in the discussion with the agricultural industry in the run-up to the Green Week.
Strategy
Second nahkauf box opened
Breathe a sigh of relief in the Ahr valley
REWE merchant and namesake Jörg Schäfer has opened his first "walk-in store" under the name "Jörgs nahkauf Box". It is the second in Germany, after "Josefs nahkauf Box" near Bamberg.
Responsibility
Rescue lane at the checkout II
A good idea prevails
Rarely has the response to a one_contribution been so clearly positive as to our report on the "rescue lane at the checkout" in Ulrich Budnik's REWE supermarket in Dortmund. What unfortunately went unnoticed was that as great as the idea is, it wasn't entirely new. A fast lane for paramedics and emergency doctors has been in place at the REWE store in Somborn, Hesse, since the end of October last year.
Strategy
Merchant model at BILLA #2
100 self-employed persons by 2026
In part 2 of our one_Mini series, BILLA Management Board member Brian Beck explains how he, together with his team, wants to further spread the commercial culture in Austria. And: The first BILLA merchant Marko Miskovic has his say.
Strategy
Vegan diet
BILLA expands its plant-based range
The trend towards a purely plant-based diet continues unabated in Austria. How is BILLA responding to this development and how is the BILLA PFLANZILLA vegan concept store being received by customers?
Strategy
The REWE cooperatives
Origin, home and heart
From a purchasing cooperative of owner-managed merchant shops to the heart of REWE Group: that, in a nutshell, is the history of the five regional cooperatives, some of which are over 100 years old. Together with FÜR SIE eG, they form the pillars of REWE Group today. Let us introduce them.
Impetus for business
REWE: Non-food store brands
"Basically everything you can't eat"
Price-sensitive, trendy, as sustainable as possible and so broadly diversified that customers no longer have to change shopping centres: REWE store brands offer a lot and have even more in store, say Tristan Finger and Rebecca Mertens, who are responsible for purchasing and packaging.
Responsibility
Vegan counter at REWE Röttcher
Veggie kick for customers
When REWE offered vegan meat and cheese alternatives for the first time last autumn, the response from customers and experts was tremendous. But how are things looking after the initial hype? one took a look around at vegans with convictions.
Strategy
International Green Week
#umdenkbar: REWE focuses on climate protection
For years, REWE has been combining its local supply mandate with innovations that have positive effects on the environment, climate and resource conservation. Brand new: together with Deutsche Bahn, REWE will be supplying several communities in northern Hesse with a shopping bus from spring.
Strategy
Networking at eye level
Competence centre for agriculture enables new ways of cooperation
REWE Group's newly founded Centre of Excellence for Agriculture combines a sense of tradition with a start-up mentality. It is the first of its kind in the German food retail sector. Hans-Jürgen Moog, Management Board Member for Goods/Purchasing, and Emilie Bourgoin, Head of Public Affairs, talk about this pioneering concept.
Responsibility
Veganuary
REWE recognises climate prices for food
It's a different kind of price campaign: instead of discounts in euros and cents, REWE is showing the climate benefits of vegan products for the first time - and demonstrating how easily customers can improve their personal carbon footprint.
Strategy
Merchant model at BILLA #1
Maximum customer proximity
It's a milestone in the company's history: the BILLA sales assistant model has been launched in Austria. What expectations are attached to this step? One spoke to REWE Group Supervisory Board Chairman Erich Stockhausen and Divisional Director Thomas Nonn about this.
Work & Life
awo lifebalance service
"I felt really well looked after"
When relatives need care from one day to the next or require short-term care, working people's heads spin. REWE area manager Susanne Krebs used REWE Group's cooperation partner, awo lifebalance, when her mother-in-law could no longer live alone. Here she reports on how the service helped her.
Responsibility
REWE-Kaufmann sets an example
Clear emergency lane at the checkout
When the fire brigade and police are alerted, every minute counts. Unfortunately, however, the emergency services are increasingly being harassed and their work obstructed. A REWE retailer finds this intolerable and has set an example.
People
Personnel January
Who's coming, who's going
Andreas Jüterbock completes the management trio at BILLA Czech Republic as COO. Stefan Punke is leaving Lekkerland. His agendas will be spread across several Management Board positions. This and more in this month's personnel news.
Strategy
Interview with Thomas Nonn
Co-operative structures - a success factor?
They have proven to be extraordinarily robust and competitive over the decades: cooperatively structured companies like REWE Group. In the one_Interview, Divisional Director Thomas Nonn talks about the appeal of a model that remains current and timeless values.
Strategy
FOX Finance Awards
Two gold medals for online annual report 2021
The REWE Group's 2021 online annual report entitled "WE - strong & diverse, creative & innovative, successful & transparent" impressed twice at the internationally renowned Fox Awards: the report received a gold award at both the Fox Finance Award 2022 and the Fox Finance Visuals 2022.
Vegan diet
Hip challenge or sustainable development?
During "Veganuary", many people will be eating more vegetables and cereal products instead of animal products. A good resolution when the scales start to tip after the festive feast? Or is there more to it than that?
Entertainment
Films & Co. of the month
Turbulent contemplation
At the turn of the year, you are spoilt for choice when it comes to good cinema. "On a Beautiful Morning" sends the audience to present-day Paris in a light-heartedly tragic way. The Banshees of Inisherin" is dangerously idyllic and darkly nostalgic.
Strategy
REWE Group
Management board completed
Dr Daniela Büchel, Hans-Jürgen Moog and Peter Maly joined the Management Board of REWE Group on 1 January. The new Management Board is now complete.
Strategy
REWE Group strengthens Austria
460 million euros will be invested in 2023
With over 45,000 employees at BILLA, BILLA PLUS, PENNY, BIPA and ADEG, REWE International AG serves 1.9 million customers throughout Austria every day. Animal welfare, energy savings and the modernisation of the store network are also high on the agenda for the coming year.
People
Jubilees in January
Congratulations!
These are the jubilarians in January.