We asked the teams in our stores: Which products do customers grab from the shelves most often? Four stores, four stories – and each with its own favorites.
But let's be honest:
Are these really the products that are particularly popular with customers?
We wanted to find out and asked our teams in the stores: Which items are your absolute favourites? The answers are shown in the film by Jasmin and Stephanie from BILLA, Lennard and Stefan from PENNY, Naomi, Tatjana and Ingrid from BIPA and Daniel, Jaqueline and Erna from ADEG!
BILLA – the top three products
Kurt Akalin started in 2020 as a career changer – today he runs his own BILLA in Winzendorf. Covering over 700 m², he offers a range with a strong focus on regional products. But which ones do people here like best?
PENNY – the top three products
PENNY in Pottendorf, Lower Austria, is a regional supplier offering a unique range of services: fresh produce experts ensure that fresh fruit and vegetables are available throughout the day. Furthermore, PENNY is the only discounter to have butchers on hand to advise customers and fulfill individual meat requests. Lennard and butcher Stefan show the most popular products in their PENNY store.
BIPA – the top three products
With 3.3 million regular customers, BIPA is one of Austria's most popular retail companies. At the Donau Zentrum in Vienna-Donaustadt, Ingrid, Tatjana, and Naomi present the products that their customers particularly enjoy buying.
ADEG – the top three products
In the village of Bischofstetten in Lower Austria, which has a population of 1,200, Erna Marosi and her son Daniel Marosi-Tiefenbacher run an ADEG market, ensuring the local supply.
Together with their team they present the items that are real customer favorites here.
