Diversity, cohesion, community - this is REWE Group's DNA, which has an impact far beyond Germany's borders. With activities in numerous countries, we not only have a strong international presence, but are also deeply rooted in the individual regions. But which countries are included? And what makes them special? Our country tour explains and provides authentic insights from all over Europe.
Our "Discover REWE Group" country tour will soon be starting here in one. We will be focussing on international retail in Europe, where we operate around 5,700 stores in nine countries: Italy, Romania, Hungary, Bulgaria, Slovakia, Lithuania, the Czech Republic, Croatia and Austria. We have an international presence with BILLA, PENNY and BIPA, as well as ADEG in Austria and IKI in Lithuania.
At all of these locations, we focus on regional networking: because local products and structures are more than just a concept for us, they are lived proximity to the local people. At the same time, we use the power of an international organisation to promote sustainable value creation in the regions. This creates a togetherness that goes far beyond markets and brands - characterised by regional identity and global strength, always with the needs of our customers and employees in mind.
This diverse community makes the REWE Group world unique. Colleagues everywhere contribute their culture, traditions and passions, creating a vibrant collaboration that connects across borders.
To bring the many facets of our Group world to life, we will be introducing you to ten European countries, including Germany, over the course of the year. In short videos, employees take us into their working and living environments: they show us what is typical for their region, reveal do's and don'ts and provide insights into special store concepts. There are also culinary highlights and the most popular products from their shops.
Come with us on this journey through Europe, discover the special features of our countries and experience how we as REWE Group stick together - everywhere and at all times. Look forward to the start of our country tour - here in one shortly.