Bass and beat
David Puentez is designing ‘his’ PENNY supermarket in a club-style in Hamburg Borgfelde
Alnatura will be expanding its organic range in future
From autumn 2026, REWE will be introducing up to 200 Alnatura products nationwide. The partnership will strengthen the already extensive range of organic products, increase the appeal to customers with an interest in organic produce, and underpin REWE’s claim to offer the largest range of organic products in the German food retail sector. At the same time, REWE is committed to reliable and fair partnerships to support organic farming.
REWE To Go in Lübeck
Lekkerland and the to-go specialist Valora have opened a new chapter in their long-standing partnership in Lübeck: Valora opened a REWE To Go store as a franchisee at the central bus station (ZOB) in the Hanseatic city on 24 April.
Collaboration with TV chef
Although delicious cooking is actually easy, many people associate it with challenges. But there is a remedy, because now the flavour guarantor is coming into play: Tim Mälzer. In future, the TV chef and REWE will be wielding the wooden spoon together.
Networking at eye level
REWE Group's newly founded Centre of Excellence for Agriculture combines a sense of tradition with a start-up mentality. It is the first of its kind in the German food retail sector. Hans-Jürgen Moog, Management Board Member for Goods/Purchasing, and Emilie Bourgoin, Head of Public Affairs, talk about this pioneering concept.
REWE ends DFB co-operation
Following FIFA's current decisions and the statements made by FIFA President Infantino, REWE Group clearly distances itself from FIFA's position and waives its advertising rights under the contract with the DFB - especially in the context of the World Cup.