Until 7 March, customers in more than 4,200 stores and in the REWE online shop have the opportunity to purchase donation bags with long-life food. Every donation will then benefit the more than 970 food banks in Germany and help to maintain their work in these challenging times.
For a growing number of people in Germany, even everyday grocery shopping is becoming a financial burden. The food banks are a last resort for many people living in poverty. However, they too are increasingly reaching their limits due to rising demand and scarcer food donations. Against this backdrop, REWE and nahkauf have once again launched the nationwide "Gemeinsam Teller füllen" (Filling your plate together) campaign.
©REWE
The donation bags contain products that are currently particularly urgently needed by the food banks. The following items were selected for this year in close cooperation with the umbrella organisation Tafel Deutschland: Chickpeas, mushrooms, dumplings, pasta, pesto and tortelloni.
Customers have several opportunities to get involved with a donation: Prepared paper bags containing the selected food are available in the store. These can be purchased at the checkout for 5.00 euros and then handed in at a labelled collection point. Alternatively, there is the option of buying a donation card, also worth 5.00 euros, and dropping it into a donation box at the checkout. Regardless of which option is chosen, the same food is delivered to the food banks: the collected donations are converted into specific quantities of goods at the end of the campaign and handed over to the local food bank of the respective store.
Participation is also possible by placing an order in the REWE online shop - via the delivery and collection service. The donation card can be added to the digital shopping basket during the campaign period. The donations are recorded via the checkout system as in the store, converted into food quantities and passed on to the food banks.
Registered REWE Bonus users receive a 10% bonus credit per donation bag or donation card purchased. The coupon can be redeemed once and must be activated before scanning the app.
REWE itself is also donating goods worth 200,000 euros to the food banks. This donation complements the long-standing cooperation: REWE has been cooperating with the food banks since 1996 and regularly donates food that is no longer sold but can still be consumed without hesitation. The bag campaign has been running since 2010 and has already donated a total of over 32 million euros worth of food.
Further information at www.rewe.de/tafel
