ADEG self-service shop opens
A few weeks ago, Markus Stubauer demonstrated how tradition and innovation can complement each other in the best sense of the word. The ADEG merchant opened a self-service shop in his home town to complement his 125-year-old flagship shop.
Local partnership Strawberries
The second instalment of our mini-series on local partnerships is about a seasonal bestseller, an important source of vitamins and a sweet snack all in one: the strawberry. The Ingenrieth family in Brüggen knows all about this tasty but also very delicate fruit. We paid them a visit.
Diversity
Anton is nine years old and has Down's syndrome. To make the weekly shopping trip for him and his mum Nicole more needs-based and relaxed, REWE salesman Rade Savic has purchased a special shopping trolley. Since then, "Anton's speedster" has become an integral part of the store in Küps, Bavaria.
"Stores of the Year"
Even before its first birthday, the REWE store at Anger 7 in Erfurt received a coveted award - as "Store of the Year" in the Food category, honoured by the German Retail Association.
Balancing the job
Patrick Franz is a businessman and runs a nahkauf supermarket in Fulda and a REWE store in Bad Soden-Salmünster. In his free time, he pursues two remarkable hobbies: Boxing and ice swimming. He draws strength from these for his everyday work. Because, as surprising as it may sound, the 41-year-old sees parallels to his job in both.