International growth strategy
The successful development of BIPA in Austria and Croatia in recent years will enable the company to expand into Romania in 2026. REWE Group is thus focusing on an international growth strategy and strengthening its market presence in Central and Southeastern Europe. At the same time, BIPA customers in Austria can look forward to a large, permanent price reduction totalling over 300 items.
Premium brand for club holidays
DER Travel and Tourism Group, which currently holds 50 per cent of the Aldiana Group, is further expanding its involvement by acquiring the shares of Aldiana's co-owner, the Swiss investment company LMEY.